Senior Insights Analyst-DDC-Remote

Dealer.com

Location: Burlington, Vermont

Type: Full Time

Education: Bachelor's Degree

Experience: 3 - 5 Years

The Senior Insights Analyst at Dealer.com is expected to be comfortable working somewhat autonomously, identifying stakeholders, project dependencies, facilitating communications and managing towards the successful completion of analysis projects.  This position should have experience developing measurement strategies, custom reports and tailored insights with visualizations that help tell the story within the data. This position will need to leverage a working knowledge of various source systems, the ability to extract data from these sources, and then combine data and provide actionable, recommended steps in order to drive both program performance and operational efficiencies.  They will need to coordinate and work with stakeholders across multiple companies to connect data sets and provide objective analysis of the performance of client initiatives. Finally, as a senior member of the team, you are expected to provide some level of mentoring and knowledge share to other team members, pulling from several years of working experience.

 

Candidates should be located in eastern or central time zones.

PRIMARY DUTIES/KEY RESPONSIBILITES:

  • Provide comprehensive data analysis, reporting, and recommendations across both advertising and websites platforms.
  • Collaborate with stakeholders to develop and refine reporting dashboards for Enterprise Clients (Internal and External) that meet their unique needs
  • Provide insights using data visualization and storytelling techniques to clearly address the needs and questions of stakeholders
  • Facilitate cross training and mentoring fellow team members on internal reporting tools, data analysis techniques, internal systems, processes and best practices
  • Ability to think creatively to incorporate new types of data into custom insights that provide direction guidance towards business questions

Required Qualifications:

  • Bachelors degree or an equivalent combination of education and work related experience.
  • 4+ years of analysis and data visualization experience, preferably in the digital media fields
  • Experience accessing and querying MySQL and SQL like data sources

Preferred Qualifications:

  • Experience in using Microsoft Excel, Tableau, DOMO, Alteryx and/or other dashboard development and analysis tools in order to create actionable insights
  • Excellent written, oral, and project management skills to see insight projects through from initial request to delivery
  • High level understanding of digital advertising, the primary channels (Search, Display, Social, Video) and their uses for influencing consumer behavior
  • High level understanding of website usability and standard metrics used to define user website interactions
  • Must be passionate about data while promoting learning and assisting others in using or understanding reporting systems.
  • Produces high-quality work that is accurate and thorough, with an attention to detail.
  • Approaches work with a continuous improvement mindset, providing suggestions and/or taking action to implement new solutions within the Media Insights team
  • Experience working with large sets of data and pulling directly from various data sources
  • Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes in order to meet business requirements.
  • Other duties as needed or required.

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